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| Growing Market |
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Currently, the heating foil market is in a growing phase where the established global players have, during a long period of time, created a homogenous structure for how to market, manufacture and sell heating foil applications.
Today, there are eight big well established companies within the heating foil business whose estimated market share is approximately 60% (as confirmed by one of the established actors in the market). To build this kind of customer base takes a very long time and effort and to be able to compete on the same terms as these big corporations one has to have access to a lot of financial support and/or a lot of time.
This leaves a market window for Conflux AB. By entering into partnerships with various players in the market, and thereby reach the end users, we can focus on the company's core business, producing and developing the ZPZ technology. As a partner to Conflux AB partners are equipped with new smart materials with new values, which are not present in today’s heating foils. Without having to change their core business, our customers, thanks to the new values, can offer existing customers a higher technology level and reach new customers and technology requirements so that we thereby capture the growing market and demand of new technologies. |
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